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Tag "klimt"

For a few days I have been occupied with the website Etsy which is specialised on the buying and selling of handcrafted products. I heard about the website Etsy from several people and was at first reluctant to use this platform.  I now decided to give it a try after talkig to Dinah Smutny of Lilesadi. She said that for her company the exposure on Etsy brought many good contacts and very good sales. I also indulged deeply into the Etsy Seller handbook, which I find useful not only for Etsy but for online sales in general (later I will apply this knowledge also to the Store here on https://ninalevett.com/store). Here is the link:

I have learned that it is especially useful to make closeup shots of the items,  so that the client gets a hand-on feel of what he is buying. The product shot should replace the product in a real shot and should gvie a “real idea” of the product as it will be used in the buyer’s home . I also liked the idea of shooting atmospheric shots (stylized room view that show the everyday use of the concerned objects). In this case we did a flower arrangement and set a complete table decoration to give an idea how a dinner party could look with Nina Levett tableware.

Since my new inspirational blog is called Neonjunky, I wanted to use neon colors for the shooting. Together with my two helpers (Nora Schmoll and Tamara Koblizek) I got out all my fabrics and we sorted out everything so we could find suitable fabrics for the shooting. We looked for inspirational photos on Pinterest and showed them to (the florist), who then made the wonderful flower designs on these photos.

You can see some impressions of this wonderful day on the photos above. This is the new Etsy shop: .

Nina Levett has recently been featured and was interviewed about the Austrian artist Gustav Klimt in the daily newspaper “Die Presse”. She participated in a group interview with three other Austrian designers and artists. The interview took place at Madame Tussaud’s in Vienna, allowing a group photograph of the group to be taken near the wachs statue of Gustav Klimt.
Gustav Klimt was a very interesting personality. He was a bachelor right until his early death in 1918. It is said that he had about 12 children with different women. Mostly he had affairs with the women he painted. But one of his life partners was the fashion designer Emilie Flöge.
He started his very successful life as an artist by studying at the Vienna School of Arts and Crafts.
He then proceeded to make murals with his talented brother Ernst and their friend Franz Matsch. The trio was very successful and painted freskos for many famous buildings such as the Burgtheater in Vienna. His father and brother died in the same year and Klimt took financial responsibility for himself and his family (he was one of seven children).
He became very successful when his artworks were liberated from stylistic and thematical conventions, but he was also subject to a lot of criticism which led to him withdrawing from one of his biggest commissions: three paintings for the Vienna university. After this scandal he refused to work for the Austrian State again. He was “punished” by never being made professor at the famous Vienna Art University which would have been a major honour for him at the time.
Even though there always was a lot of controversy about his work, Klimt is one of the most famous Austrian painters to this day. If you enter the phrase “most expensive art” into the Google search machine you will find two of his paintings among the most expensive artworks ever sold to this day. Click here to read the article in “Die Presse Schaufenster”.

Photo copyrights: Die Presse Schaufenster and Teresa Zöttl

Born in 1973 in Vienna, Austria ornament designer Nina Levett is best known for her provocative tableware designs and her inspiring works like her Sperm Sofa and colourful moveable wallpapers.

Nina Levett starts her working process with a china ink drawing on transparent paper. She simply lets her hand do the work for her. Completely letting go of any thoughts and trusting her visual impulse, her hand follows the visual images her brain produces, anticipating the next step in her drawing process.

The finished works are multi-layer artworks with harmonious colours. Her works are usually created using diverse techniques that she produces in-house in her own studio. She entirely controls all steps in the working process from the first drafts to the finished print or porcelain product.

Nina Levett finds inspiration from films like Abel Ferrara’s “Bad Lieutenant”. She says that her work is inspired by the three to five P’s: POP, PUNK, PORN, PROTEST and PAIN.

Nina Levett has recently been featured in the daily newspaper “Die Presse- Schaufenster”. She participated in a group interview with three other Austrian designers and artists. The interview took place at Madame Tussaud’s in Vienna, allowing a group photograph of the group to be taken near the wachs statue of Gustav Klimt.

Gustav Klimt was a very interesting personality. He was a bachelor right until his early death in 1918. It is said that he had about 12 children with different women. Mostly he had affairs with the women he painted. But one of his most important life partners was the fashion designer Emilie Flöge.

He started his very successful life as an artist by studying at the Vienna School of Arts and Crafts.

He then proceded to make murals with his talented brother Ernst and their friend Franz Matsch. The trio was very successful and painted freskos for many famous buildings such as the Burgtheater in Vienna.  His father and brother died in the same year and Klimt took financial responsibility for himself and his family (he was one of seven children).

He became very successful when his artworks were liberated from stylistic and thematical conventions, but he was also subject to a lot of criticism which led to him withdrawing from one of his biggest commissions: three paintings for the Vienna university. After this scandal he refused to work for the Austrian State again. He was “punished” by never being made professor at the famous Vienna Art University which was a major honour at the time.

Even though there always was a lot of controversy about his work Klimt is one of the most famous Austrian painters to this day. If you enter the phrase “most expensive art” into the Google search machine  you will find two of his paintings among the most expensive artworks ever sold to this day.

2012 is the 150th anniversary of Gustav Klimt. Until mid 2010 Nina Levett was rather more interested in architectural use of illustration in contemporary projects as are published by Hong Kong based editor Victionary and in the works of contemporary designers such as or .

One and a half years ago when Thomas Geisler asked Levett wanted to be part of the Design Criminals exhibition that was to be held in the Austrian Museum of Applied Arts and that was to be curated by Sam Jacob of www.fat.co.uk something changed. Writing to the museum and receiving emails from the museum while she was in Malaysia and Singapore on her wedding trip was one of the rare occasions that she was being questioned about what she was doing and where she was heading. One of the main concerns of  the curator was whether she regarded what she did as “fine art” or “design” or “applied art”. One thing that was triggered by the discussion with him was that she became increasingly interested in the PURPOSE of what she was doing. This is when her interest for Klimt sparked off.

In the last year many things have changed. Her work is now in the permanent collection of the Austrian Museum of Applied Arts in Vienna (MAK). With the advent of a new leadership in the MAK Levett also had the chance to get to know a lot of what was being planned there. She also got a good idea of the collection of works and the structuring of the collections as to the ideas about the “ideal museum” of Gottfried Semper.

The research Nina Levett recently conducted on Gustav Klimt (after learning that 2021 was to be the Klimt year and that the MAK – of which she now feel part – would be concentrating some of its efforts to his anniversary). First she went to see an exhibition where she learned that Gustav Klimt cooperated with Josef Hoffmann, e.g. developing a hanging system for his paintings. The paintings were not merely seen as art, but they were seen as part of the architecture of the room. At this stage Nina Levett began to identify with Klimt/Hoffmanns view of the Gesamtkunstwerk because similarly to their view she never considered her moveable wallpapers to be paintings but as wall-panels serving a similar decorative purpose as wallpapers. The primary intention of her work remains architectural/ornamental/aesthetic and not artistic.

The identification with Klimt goes a lot further when we look what is to be seen on his artworks. In his landscape paintings Klimt did not depict people. The landscape were not using narrative elements such as people. Klimt’s portraits are not combined with landscape painting or nature in their background but with ornaments or scenery which is so abstract that the background and the portraits melt as though they were all flat elements. Nina Levett also concentrate on the human form. In her portraits there is no background or an ornamented background. She avoids landscape painting altogether.

Copyright of the pictures above lies with the Belvedere/Gustav Klimt/respective photographers/artists. The pictures were photographed using an Iphone from newspaper articles and books.

For further reading click here for a group interview with Nina Levett in the daily newspaper “Die Presse” about Gustav Klimt by Daniel Kalt.

Nina Levett creates edgy and provocative tableware and textiles. This blog is about her design process and graphics, ornaments, patterns and inspirations.
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